loss leader

英 [ˈlɒs liːdə(r)]

美 [ˈlɔːs liːdər]

低价出售的商品；亏本出售的商品；招揽顾客的廉价品
n.  低价出售的商品; 亏本出售的商品; 招揽顾客的廉价品

经济

柯林斯词典

• （为吸引顾客而）亏本出售的商品
  Aloss leaderis an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop.

英英释义

noun

• a featured article of merchandise sold at a loss in order to draw customers
  Synonym:drawing cardleader

双语例句

• Companies shift power at the top all the time, but research suggests that the sudden loss of a leader affects a company differently than a smooth transition, such as a successfully orchestrated succession plan.
  公司高层的权力更迭本不足为奇，但研究表明，与周密策划的继任方案等平稳过渡相比，领导者突然离职将给公司带来非同寻常的影响。
• Music videos have long been a loss leader intended to drive sales of records and singles.
  长期以来，音乐视频一直就是亏本搭售的产品，主要作用是推动唱片和单曲的销售。
• Japanese Prime Minister Taro Aso accepted responsibility for the LDP's loss and announced Monday that he is resigning as the party's leader.
  日本首相麻生太郎星期一宣布对自民党选举失利负责，他将辞去该党领导人一职。
• But the elves of nargothrond would, in their own way, have been diminished because of the loss of their leader.
  而纳戈兰德的精灵，就他们本身来说，也因为失去了他们的领袖而被削弱了。
• That from the brutal loss of our leader we will derive not weakness, but strength;
  我们痛失领袖之后不是变得软弱了，而是更加坚强了；
• Grocery stores often use a loss leader, such as low-priced coffee, to lure customers into the store.
  食品杂货店常常利用诸如咖啡一类的亏本出售的廉价品来招揽顾客。
• Even though a primary leader may be disgraced, or the loss of a leader to sickness or death may come as an upsetting blow to the organization, the true leadership network stays intact.
  即使主要领导者因丑闻而名誉扫地，或者身患疾病，甚至不幸亡故，导致公司整体遭遇重创，但其核心领导体系可以毫发无损。
• Kane told me in July that she went into the two-year project thinking that if any company could survive the loss of its visionary leader, Apple ( AAPL) could.
  凯恩在7月份告诉说，她在启动这个为期两年的写作计划时认为，如果只有一家公司能够在失去有远见的领导者之后继续生存下去，那就是苹果公司。
• HIS plays an important role in improving management of the hospital, the medical efficiency, and the quality of medical service. HIS plays an irreplaceable role in regulating user Charges, raising working efficiency, preventing loss of assets and helping leader to make decisions.
  HIS作为医院的信息管理系统，对于提高医疗效率、改善医疗服务质量、规范收费行为、避免资产流失、提高管理水平和领导决策等方面具有重要作用。
• This loss of empathy is not necessarily bad for a leader, to a point.
  从某种角度而言，失去同情心对领导者来说未必是件坏事。